Basseterre, St. Kitts, November 02, 2018 (SKNIS): Authorities at the Ministry of Tourism in St. Kitts are using this year’s Tourism Awareness Month, which runs from November 01-30, to stress the importance of developing a more sustainable local tourism product. This is expressed in the theme: Reduce, Reuse, Recycle: “Let’s Work Together for a Greener Future.”

During a televised address to the nation on Thursday, November 01, 2018, to declare the month open, Minister of Tourism, the Honourable Lindsay Grant, commented on the theme, noting that it conveys a strong and very clear message.

“This theme highlights the need to develop a truly sustainable tourism industry, one that balances tourism’s obvious economic benefits with conservation and protection of our natural and historical physical environment,” he said.

Minister Grant reminded all that tourism is everybody’s business, and this fact will be highlighted through the variety of events and activities planned to commemorate the month. Some of the activities include: beach cleanup; training and community workshops; school visits; primary school quiz; Department of Youth High School Chef Competitionand the Caribbean Tourism Organization Youth Congress.

“We all have a role to play to better understand, support, and protect this industry as one of the key drivers of our economy. Indeed, if we are able to reduce what we waste, reuse where we can, and make an effort to recycle, then our future will be greener with prosperity,” the tourism minister added.

As part of the Ministry of Tourism’s push towards sustainability in the industry, St. Kitts and Nevis accepted the challenge of a plastic free July in 2018 – an initiative geared towards building a global movement that dramatically reduces plastic use and improves recycling worldwide. As part of that initiative, the Ministry launched reusable shopping bags.